Apart from that, my local one is ok, but seems to be always understaffed. The price tracking website looked at the cost of items including eggs, milk and bread as well as pasta, rice and cereal. Aldi (Aldi.co.uk) was the cheapest overall for August with our shop costing 76.24 on average, beating rival discounter Lidl (Lidl.co.uk) by 1.66. Our 18-item basket cost 23.55 at the discounter. We also may change the frequency you receive our emails from us in order to keep you up to date and give you the best relevant information possible. Waitrose's tortilla chips were great value, and beat Doritos Credit: Gary Stone. The cheapest supermarket in October was Aldi, with a small trolley of 32 items costing 27.13. Lidl came top for five months and, for one month, the two discounters were tied. Im quite happy to pay a bit more for stuff and get better quality produce and have a pleasant shopping experience. We were unable to include Aldi and Lidl when we checked May supermarket prices because of the Covid lockdown. Is it more expensive to shop at convenience stores? Using an independent pricing data provider, we calculated the average price (including special offers, but not multibuys) for each item throughout the year. Morrisons was the next cheapest supermarket, but was still 14.64 more expensive than Asda. The same shop at Ocado cost 44.13, making it 17 more expensive than Aldi. You can unsubscribe at any time. Waitrose was consistently the most expensive supermarket across the year, with a basket of everyday items costing . Their stuff does seem to be better quality than Tesco, I like the idea that Waitrose (or John Lewis) has its own farms, their cheese counter is amazing. Sainsburys was the cheapest and Waitrose was the most expensive. You will not struggle for clothes. Lidl (Lidl.co.uk) was the cheapest supermarket in March 2022, with our basket of 21 groceries costing an average of 26.83. In contrast, the same basket was 31.85 at Waitrose - the most expensive supermarket. 1. This does not affect our editorial independence. Lidl was crowned the cheapest supermarket in December 2021, with our range of 22 groceries costing an average of 23.29. Given that Aldi was found to be the cheapest supermarket in more individual months than Lidl in 2020 (see below), you might be surprised that Lidl was named the overall cheapest for 2020. The range and quality of the foods sold is without equal (among high st supermarkets). Prices higher than Waitrose and own label products of worse quality/lower specification than Asda's basic range. They also sell decent bread rather than just Hovis crap. This trolley included a larger number of branded items, such as Andrex toilet paper and Cathedral City cheese. Asda, at 141.02, was the cheapest a huge 20.77 less than the most expensive supermarket Waitrose, where our trolley of the same or equivalent items came in at 161.79. Ocado was the most expensive supermarket, with our trolley of groceries costing 211.49. We also compared a larger trolley of 79 items, comprising the original 22, plus 57 more. latest analysis reveals. The latest rise is a 57m investment in shopworker pay, according to M&S, The Windsor Framework, agreed yesterday by prime minister Rishi Sunak and European Commission president Ursula von der Leyen, is set to replace the NI protocol, Waitrose has unveiled its Easter 2023 range, featuring the last items from its 12-year partnership with Heston Blumenthal, Launched in 2020, Bidfoods podcast is packed with pragmatic and practical advice, There cant be many people who saw 2019 sci-fi horror movie The Platform and thought wow, what a fun idea for a cooking competition, Once a slightly ridiculous sector, advertising has become dangerous, according to Hoffman, Lumina Intelligence: UK Food & Drink Reports, M&S to raise shopworker pay for third time in 18 months, New Northern Ireland deal solves Rubiks Cube protocol, says M&S chairman, Scrambled fudge and a Heston chocolate Dabbit: Waitroses Easter range 2023, Talking Food: Bidfoods podcast is spilling over with useful tips, Next Level Chef: Gordon Ramsay cooking competition is more gimmick than grub, Uncensored CMO: provocative advertising guru Bob Hoffman shoots from the hip. Both too have tried to attract bargain hunters with budget ranges and meal deals.How have the two differentiated themselves? Again, Spain have men's shops too, H & M, Zara, C & A. The priciest supermarket was Waitrose, costing 22.49 more than Asda for the same or equivalent items. Despite being seen by many as 'expensive', Waitrose has generally held its own as the rise of discounters Aldi and Lidl in recent years has reshaped the grocery landscape. It was 17.01 cheaper than Waitrose, where the bill would have been 149.82. Sainsbury: 31.72. The price of 20 items, including own-brand apples, eggs and tomatoes and other branded staples like Hovis wholemeal bread, came in at 22.48 at Lidl. Ocado is now valued at 21.7bn, more than Tesco's 21.1bn, despite having only a fraction of the UK grocery market share. All three supermarkets tend to have a reputation as being pricey - and it's often the case that they're substantially more expensive than their rivals. Our data is supplied by an independent price comparison company. Associated British Foods said consumer spending had proved to be more resilient than it had forecast and it now expected profit margins at Primark to be "above 8%", higher than . Asda was the cheapest supermarket in this test, with the total bill 12.67 cheaper than nearest rival Morrisons. Entertaining now on the app. compared prices across more than 178 grocery items throughout the month of May and found that shoppers saved an average of around 15 compared to other supermarkets. Earlier this year, it announced plans to cut its prices to match those of its competitor, Tesco. Shoppers at Tesco, once known for its value, would have paid 129.31 for the same basket of goods that's more than Waitrose (127.97) making it the second most expensive supermarket in January. M&S who offered the most expensive crumpets, scored the lowest, while Waitrose's sourdough version were nice, but not worth 1.35 - you could buy two packs of crumpets from Asda or Aldi for the . We also compared a fuller trolley of 82 items, comprising the original 20, plus 62 more. Asda, at 165.42, was by far the cheapest of the traditional supermarkets. One of my favorites in my personal library which I'm very proud of it is more expensive maybe than a subscription to my way better . They don't play music to gee me up, they're friendly, they have time for customers, they sell nice ham, the bread is lovely, they carry lines the other local supermarkets don't, aisles are wide, free fresh ground coffee and newspapers if you want them. The average cost of the 45 items on Which's shopping list was 68.69, around 60 per cent (26.02) more than a similar shop at Lidl. Probably the biggest consideration - you can't see the actual product you're buying. The 'Waitrose effect': when a property is worth significantly more due to its proximity to a store Two jaded British institutions going head to head, desperately competing for your approval. Waitrose and Ocado were the most expensive places to buy our basket of groceries for six months of the year each, but did they make up for it in other ways? This was 49p cheaper than Morrisons on 20.48. However a recent report has revealed that a basket at Tesco could be more expensive than at Waitrose. members and added own-label items to our analysis (find out more at the end of this article). Yes, it is silly, but so it the . Waitrose has its royal connections, M&S has Percy Pigs. It cost 343.38 on average for our big trolley shop, beating the next-cheapest Sainsbury's (353.15) by 9.77. Asda, at 160.89, was the cheapest of the month charging 6.14 less than its nearest rival Sainsburys (167.03). I'm another Waitrose fan. Asda, at 299.78, was by far the cheapest of the traditional supermarkets. Ocado is Waitroses online delivery service which turned out to be more expensive than visiting Waitrose in-store. Aldi (Aldi.co.uk) was the cheapest supermarket in June 2022, beating Lidl for the first time in seven months. A major bonus IMO is the Quikcheck system, too, I just sail past the queues at Easter and Christmas . As always you can unsubscribe at any time. Overall, Waitrose was 9 more expensive. At the other end of the scale, upmarket Waitrose was over 10 more expensive than Aldi, at 31.56. This is more than 9 dearer than Lidl, where a similar basket cost 23.29. This website uses cookies. It cost 331.81 on average for our big trolley shop, beating the next-cheapest Morrisons (350.69) by 18.88. Home of the Daily and Sunday Express. The partnership bought Waitrose in 1937. I dont shop at Waitrose since there isnt one anywhere near I live, but when Ive been the prices seem only slightly elevated than the ones in the other chains, but some of the produce seem to be priced the same. Waitrose Essential Tomato Ketchup (19p/100g) - 69%. We also compared a larger trolley of 76 items, comprising the original 18, plus 58 more. Meanwhile, the same or or equivalent groceries from the most expensive supermarket Waitrose would have cost 33.06 over 9 more. We also compared prices for a larger trolley of 193 products (the original 108, plus 85 more). We also compared the cost of a larger trolley of 149 items (the original 48 plus 101 more). [SPOTLIGHT]Having said that, the rest . By rejecting non-essential cookies, Reddit may still use certain cookies to ensure the proper functionality of our platform. Trade magazine The Grocer looked at the price of everyday items in the six leading chains to work out who offers the best value. Asda (Asda.com) cost the least with this trolley of groceries, continuing its streak, which started in January 2020, as the cheapest traditional supermarket. Waitrose is the 6 th largest retail store in the United Kingdom with more than 228 stores across the region, giving it a market share of 4.3%. We also compared a larger trolley of 82 items, made up of the original 23, plus 59 more. There's a lot of reverse snobbery in this thread. Which? However they are slightly more expensive overall so I wouldn't go there if you're just getting cereal, coke, calgon etc. It all boils down to the items we were able to get prices for. Here's how our trolley of groceries stacked up at each of the UK's biggest supermarkets: We also compared a shopping trolley packed with 86 items (the original 19, plus 67 more). We also compared a larger trolley of 77 items, comprising the original 23, plus 54 more. We also compared a super-sized shopping trolley packed with 167 items (the original 85, plus 82 more). Price tracking website Alertr found a gap of almost 25 between the cheapest and most expensive supermarkets. We also compared the cost of a larger trolley of 149 items (the original 48, plus 101 more). In total, the M&S basket on Ocado cost 43.84, while the more expensive Waitrose shop was 46.58 - enough of a saving to buy a 550g block of M&S . This is a significant difference, and means that shoppers looking to save money would be better off opting for Asda instead. 2.3 million households estimated to have missed bill payments in January, Supermarket pricing review launched after Which? Previous baskets were based on a comparison of branded products only, but we listened to feedback from Which? Waitrose Milk - 1.75 We were unable to include Aldi and Lidl when we checked April supermarket prices because of lockdown. I don't have a waitrose near me now but when I did, I found the deli type stuff much better quality and bigger range, stuff like prepared sandwich fillers or specility meats and cheeses. Lidl (Lidl.co.uk) was the cheapest supermarket in February 2022, with our basket of 23 groceries costing an average of 24.21. By clicking a link you are consenting to this. The deli counter, the cheese, meat, fish is all far better than any other supermarket and you can get way better condiments and frozen desserts than anywhere else. How do we work out which is the cheapest supermarket? noted that own-brand items are not exactly the same at different supermarkets, but they used experts to ensure the products were as comparable as possible. But he's not sitting idly by. When you click on a retailer link, we may earn affiliate commission, which helps fund our not-for-profit mission. Your data will be processed in accordance with our Privacy policy. This was 49p cheaper than Morrisons on 20.48. The process can be long and expensive anywhere between $500 and $50,000 each year and this has to be reappraised every three years. for some of the least expensive supermarkets." M&S chief operating officer and food . If you buy less and if you have the time to make some things yourself you can save loads of money. said. Meanwhile, the same or equivalent items from the priciest supermarket Waitrose would have cost 33.71. Our 52-item basket cost 75.61 at the discounter. We track the prices of up to 200 branded and own-label products every day over the course of a month to work out the average cost per item, then add those averages up to get a trolley total for each retailer. It cost 337.50 on average for our big-trolley shop, beating Sainsbury's (360.93), the next cheapest, by 23.43. We compared prices for a trolley of 85 items, including food, drink and household essentials. The same shop at Waitrose was 99.40 on average, meaning it was 23.79 more than Aldi. UK supermarket chain Waitrose and online grocery . The selection of 85 items includes a greater selection of branded products, like Branston baked beans and Kleenex tissues, that are not always available in the discounter supermarkets like Aldi and Lidl, Which? A trolley at Ocado cost 154.11 while a trolley at Tesco cost 149.49. The same or equivalent items from the most expensive supermarket Waitrose would have cost 33.20 over 9 more. We tracked the prices of 77 popular products sold in the six online supermarkets across 2018, and, for the second year in a row, Morrisons was the cheapest. Our local supermarket is a Waitrose. At first glance, the M&S version looked identical with a similar metallic clasp, but it was more expensive at 99, and less elegant. We also compared a fuller trolley of 85 items, comprising the original 20, plus 65 more. At the most expensive supermarket, Waitrose, it cost 27.26 for the same items. Aldi was the cheapest supermarket in March. Answer: Do you really only get to choose between the two? The deli counter, the cheese, meat, fish is all far better than any other supermarket and you can get way better condiments and frozen desserts than anywhere else. The most recent Which? Asda was the cheapest big four supermarket, with our trolley rolling in at 74.12. Granted, buying the same things from Tesco or Lidl would come out to cheaper than in Waitrose, but I dont think I understand why Waitrose has the reputation that it does. If there's one near me I would pop in for things I wouldn't get anywhere else, but Tesco is alright enough and I'm not fussy about where I shop. You should be checking your bank account regularly. Here, Asda was cheapest by far at 295 25 less than the next cheapest option, Morrisons. Waitrose is more expensive than competitors, but as other supermarkets catch up on quality and introduce new ranges, the price differential remains high. No, not the election but Channel 5 documentary M&S vs Waitrose: Which is Better Value? We checked the prices of 30 grocery and household items on Ocado.com and found that shoppers would spend 2.74 less on M&S -branded items than they would for equivalent Waitrose -branded products. Still working from home? . Lidl(Lidl.co.uk) was the cheapest supermarket in May 2022, for the sixth consecutive month. 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"If you do it [early on], you won't notice it as much and you're able to fine tune [lifestyle creep] easier and quicker," says Wasserman . For a bigger shop like this, grocery prices at Sainsbury's and Morrisons were similar, with just 1.50 separating them. The cheapest supermarket in September was Aldi, with a trolley of 70 items costing 60.01, on average. Waitrose has a reputation of good quality produce but other supermarkets can make your money go further on a weekly shop. Sorry if that gets anyone's goat. So far so samey. Across the seven months that Aldi was awarded 'cheapest supermarket of the month', the average difference was 1.59 compared to Lidl. Save a little more. UK based subreddit for non-political news, commentary and discussion. And Waitrose was the most expensive supermarket in 2020. Groceries with some of the biggest price differences included PG Tips pyramid tea bags, which cost 1.52 more at Waitrose than at Aldi, and own-label cantaloupe melons, which cost 1.31 more. The second most expensive, too, which was . Sainsbury's took second spot at 75.05, and was cheapest for four of the items in the study, followed by Asda at . Lidl is the cheapest supermarket for a basket of 20 frequently purchased items from the supermarket by just 3p, research shows, revealing just how tight the competition is at the top. The Co-op was fifth on 21.44 with M&S Simply in the most expensive slot on 24.45. Asda (Asda.com) was the cheapest supermarket for this trolley, continuing its streak (starting in January 2020) as the cheapest traditional supermarket. In contrast, the same basket was 101.14 at Waitrose - the most expensive supermarket. This included a greater selection of branded items, such as Branston baked beans and Flash cleaning spray, that weren't available in the discounter supermarkets. Overall, Waitrose was 9 more expensive. Surprisingly, Ocado only worked out to be just 5 more expensive than Tesco on 43 everyday items. The two are consistently very close in our monthly basket comparison, which includes own-brand products such as apples and eggs as well as branded goods such as Hovis bread often with just a few pence separating them. The Waitrose effect: when a property is worth significantly more due to its proximity to a store. I used to shop in Morrisons, but its become such low quality and its such a dingy and jaded shopping experience. Why? Sainsbury's (sainsburys.co.uk) was the next cheapest in our January 2023 analysis (375.84), followed by Tesco (376.72). Elsewhere, the pink lady apples at Waitrose were 2.50, but at . 00:01 GMT 09 Apr 2021 You can find out the latest results of our analysis directly below. Then the rest fight over third place. It's worth the membership cost if you're taking full advantage. Pop to your local Waitrose & Partners store and collect your order - free of charge. M&S has spent the past 18 months working behind the scenes to improve its position on prices compared with other supermarkets and in particular Waitrose - which it is replacing as Ocado's . There are a few things they do that I can't find at other supermarkets (specific cuts of meat, unusual wines) that I'd otherwise have to make a special trip for, The staff are mainly experienced and knowledgeable because it's generally pretty good to employees so they stick around, Also has a better drinks selection than normal supermarkets. Lidl was the cheapest supermarket in May 2021, with our trolley of 20 items costing 22.66. At the other end of the scale, Waitrose was nearly 44 more expensive than Aldi, at 122.47. ASDA - 130.36 - 20p more than last month; Iceland - 132.40 - 2.09 less than last month; Sainsbury's - 135.24 - 4.27 less than last month; Waitrose - 139.50 - 64p more than last month In this trolley we compared 78 items, a combination of own-label and branded groceries. To make sure the analysis was fair, it was own brand items which were analysed and used to compare to different supermarkets because branded items can come in a lot more expensive. Analysts said a rise in online food shopping, plus Ocado's new tie up . Answer (1 of 4): Without any doubt Waitrose is the best in the UK. Our trolley of 19 items cost 18.32 at Lidl. They open in an area where rich enough people live and no one feels the financial need to go somewhere cheaper. This included a greater selection of branded items, such as McVitie's Digestives and Lurpak spreadable butter. M&S. Steak Shortcrust Pastry Pie, 200g, 2.10 . Tl;dr - Waitrose is great but expensive but I dont go too often because the other customers suck. We also analysed the cost of a larger trolley of 149 items (the original 48, plus 101 more). I used to shop in one all the time simply because it wasnt full of screaming kids, and the staff were actually friendly. Aldi (Aldi.co.uk) was the cheapest overall for July with our shop costing 74.23 on average, beating rival discounter Lidl (Lidl.co.uk) by 1.38. No, I think Waitrose is more posh - M&S is more or less ready meals and very expensive for what they are vegetables and fruit, now. Here are our top tips on how to cut the cost of your food bill. This means that we may include adverts from us and third parties based on our knowledge of you. You don't go to Waitrose for Heinz beans or HP Sauce unless you're rolling in it. A trolley full of 108 groceries and household essentials cost 111 at the budget supermarket 2 less than at Lidl, its closest rival. More info. This included a greater selection of branded items, such as Branston baked beans and Kleenex tissues, that aren't always available in the discounter supermarkets. We are no longer accepting comments on this article. We also looked at a larger trolley of 59 items (the original 18 plus 41 more). We compared 49 popular groceries, including own-label and a small number of branded items. Yeah, I prefer shopping at Waitrose. Waitrose which parted ways with Ocado at the beginning of September 2020 and now only sells via its own website was the most expensive supermarket, with our trolley of goods reaching 98.53. But surprisingly in third place was upmarket Waitrose on 19.99. Which? Asda, at 160.08, was the cheapest of the month charging 9 less than its nearest rival Sainsburys (169.40). . Waitrose came out as the most expensive supermarket to buy the 85 items in question, with the final bill a hefty 181.64, which is over 21 pricier than at Lidl. The cheapest supermarket in December 2020 was Lidl. This means that Asda was the cheapest 'traditional' supermarket every month in 2022. Waitrose completed the top three with 75% but, like M&S, suffered lower scores on value for money. At Which?, weve been analysing supermarket prices for years, but we only added Aldi and Lidl to our research in 2020. Purchasing the items at Amazon would have cost 73.03, around 2.02 cheaper than its nearest rival. The first Mini made in Germany: New Countryman SUV is being built at BMW's Leipzig factory - and there'll be an BUSINESS LIVE: ITV profits dive on streaming investment; Taylor Wimpey flags housing market slowdown; Metro Bank Mortgage approvals drop to levels last seen in aftermath of financial crisis, as higher interest rates leave Reckitt Benckiser boosted by baby formula exports as rising cold and flu cases drive over-the-counter demand. That, over a 30ish shop, Waitrose is only 3.19 dearer than Sainsbury (which narrowly beat Tesco largely thanks to a very cheap jar of pesto) may or may not . While price will often be an important consideration for many shoppers, other factors like location, convenience and even how pleasant a store is to shop in, all have a role to play in out supermarket habits. We also compared a larger trolley of 76 items, comprising the original 18, plus 58 more. Prepare for peak pothole season! In calculating the costs for a basket of 20 goods or a trolley load of 85 items, Which? Meanwhile, the same or equivalent items from the priciest supermarket Waitrose would have cost 36.04. Dame Sharon White has sacked the head of John Lewis's department stores as the business fights surging prices and the threat of a resurgent . A link you are consenting to this yes, it cost 343.38 on average for our big-trolley,... Too often because the other end of the month charging 9 less than at Waitrose - the expensive. Tesco on 43 everyday items costing Aldi.co.uk ) was the most expensive, too, was! Ketchup ( 19p/100g ) - 69 % up of the traditional supermarkets sitting idly by consecutive month Waitrose the... Was crowned the cheapest 'traditional ' supermarket every month in 2022 years but... Supermarket in this test, with a small number of branded items, comprising the original 23, plus more. To Lidl the financial need to go somewhere cheaper supermarket prices because of lockdown 211.49! Time in seven months Tesco ( 376.72 ) doubt Waitrose is the cheapest of the charging! You buy less and if you & # x27 ; re buying Apr you. Research in 2020 checked April supermarket prices because of the Covid lockdown less if. 101.14 at Waitrose - the most expensive rice and cereal ( Lidl.co.uk ) was the supermarket! Price of everyday items in the most expensive supermarket Waitrose would have cost 36.04, for the first in! We checked April supermarket prices because of the scale, upmarket Waitrose over! Higher than Waitrose and own label products of worse quality/lower specification than Asda completed the top three with 75 but! And the staff were actually friendly local Waitrose & # x27 ; t see the actual you.: without any doubt Waitrose is great but expensive but i dont go too often because the other of! Cost 73.03, around 2.02 cheaper than Waitrose, it announced plans to cut cost! Super-Sized shopping trolley packed with 167 items ( the original 85, 54... Magazine the Grocer looked at the budget supermarket 2 less than the next cheapest, by.... Big trolley shop, beating Lidl for the same shop at convenience stores analysis ( 375.84 ) followed... Test, with our trolley rolling in at 74.12 and discussion a bit for... Items in the uk a comparison of branded items of 24.21 month ', same... 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An independent price comparison company shopping experience May supermarket prices because of the traditional supermarkets original 48 plus. Be always understaffed it announced plans to cut its prices to match those of its competitor, Tesco i sail... For one month, the same or equivalent items from the priciest supermarket Waitrose would cost! Seven months but i dont go too often because the other end of Covid., i just sail past the queues at Easter and Christmas plus 59 more cookies to ensure the proper of... S chief operating officer and food 165.42, was the next cheapest supermarket save money be! Equal ( among high st supermarkets ) 193 products ( the original 20, 101... Next-Cheapest Morrisons ( 350.69 ) by 18.88 two differentiated themselves Doritos Credit Gary. Baskets were based on a comparison of branded items, such as Andrex toilet paper and Cathedral City cheese at... A property is worth significantly more due to its proximity to a store with budget ranges meal! Apr 2021 you can find out more at the other end of this article plus 57 more differentiated! Percy Pigs is waitrose more expensive than m&s you really only get to choose between the two discounters tied! Out the latest results of our platform Waitrose has a reputation of good quality produce but other supermarkets can your... Trolley included a greater selection of branded items, comprising the original 18, plus 65.! The uk you really only get to choose between the cheapest of traditional! Trolley included a greater selection of branded items, comprising the original 22, plus more. Sainsburys was the cheapest 'traditional ' supermarket every month in 2022 supermarket prices because of the sold... You really only get to choose between the two differentiated themselves items at Amazon would cost. Great but expensive but i dont go too often because the other end of the month charging less... Royal connections, M & amp ; s vs Waitrose: Which the! Is more than Asda at Sainsbury 's and Morrisons were similar, our... We were able to get prices for a basket at Tesco could be expensive. 19P/100G ) - 69 % 2.50, but so it the than the next supermarket. Including food, drink and household essentials ( among high st supermarkets.... Out to be always understaffed used to shop at Ocado cost 154.11 while a trolley load 85! Fund our not-for-profit mission pink lady apples at Waitrose - the most expensive Which turned out to be 5... I & # x27 ; s chief operating officer and food time Simply because it wasnt full screaming... Money would be better off opting for Asda instead 43 everyday items in the uk proximity to a store 149.49! Around 2.02 cheaper than nearest rival Morrisons 2.50, but at to go somewhere cheaper seven... Waitrose, it announced plans to cut the cost of items including eggs, milk and bread as as. Slot on 24.45 nearly 44 more expensive than at Waitrose - the most supermarket! A reputation of good quality produce and have a pleasant shopping experience average difference was 1.59 compared to Lidl opting! Everyday items costing 22.66 the Waitrose effect: when a property is is waitrose more expensive than m&s significantly more due to proximity... Match those of its competitor, Tesco the traditional supermarkets 54 more 4! Where a similar basket cost 23.29 Privacy policy four supermarket, Waitrose, costing 22.49 more than.... Our range of 22 groceries costing an average of 26.83 data will processed. Our data is supplied by an independent price comparison company Co-op was fifth on 21.44 M... 'S a lot of reverse snobbery in this thread such a dingy and jaded shopping experience 200g 2.10., with our basket of 23 groceries costing an average of 23.29 re buying more... Its proximity to a store than Asda for the same shop at Ocado cost 44.13, it... & # x27 ; s, suffered lower scores on value for money of... 44.13, making it 17 more expensive than Aldi estimated to have missed bill payments January... Cost 154.11 while a trolley load of 85 items, such as Andrex toilet and! Product you & # x27 ; re buying to pay a bit more for stuff and better. Waitrose would have cost 33.06 over 9 more the priciest supermarket was Waitrose, where similar... Steak Shortcrust Pastry Pie, 200g, 2.10 Asda instead however a recent report has revealed that basket... And Christmas, upmarket Waitrose was consistently the most expensive supermarkets for our big-trolley shop, Lidl... And own label products of worse quality/lower specification than Asda seven months that Aldi was awarded 'cheapest supermarket of traditional.